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In under 4 years, I went from being a home-based travel agent with zero clue how to make it work in the online world, to winning Mentor of the Year for Women In Travel helping our industry to build their digital influence.
Ever wondered what life is like having a twin?
Well, for those who don’t know, I am an identical twin. Crazy right? And before you ask, I can gladly say that YES, she does look like me.
In fact, we are mirror opposites of each other – which means, that we are identical on the left part of our face. Or so the doctors say!
But our closest friends, family and even my son all strongly disagree.
And of course we do too! We could not be more opposite – despite growing up in the exact same environment.
So, my twin sister Jade & I have been chatting lots lately about how we grew up, being twins and all the challenges, obstacles, unique situations and growth opportunities we’ve had to now only just realise that we in fact have been building our individual personal brands since birth.
And like many of us, we get to adulthood, running our individual business and wondering how we can ‘humanise’ our content, put more of ourselves into our businesses and what possibly could our clients want to know about us that isn’t being seen as too ‘egocentric’ if we do share details that aren’t deemed as [insert inverted commas] “travel related.”
TRUTHBOMB: Your clients DO want to learn about you, they want to hear your stories and see the world the way YOU perceive it!
Here’s a snapshot of the episode:
👯♀️ What life was like growing up as an identical twin and the moment when we actually knew we were ‘twins’;
👯♀️ How we differentiated ourselves from a young age and to what extent we would educate the people around us to knowing ‘who was who’;
👯♀️ Why being a twin has played into building a business and creating my own unique personal brand and identity;
And so much more!
I cannot wait for you to tune in! I’m looking forward to hearing about what you think and if you were able to tell who-was-who by our voices?!
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Your travel industry hype girl - cheering you on from the sidelines when no one else will, sharing my journey as a travel business owner and mentoring my industry pals along the way. Together, let's bust down the door and start doing travel in a fun new way.